Aledo alum receives Emmy nomination

Jordan Prokell is pictured with her older sister Erin (AHS Class of 2018, UT Class of 2022) after the 2022 CFP National Championship in Los Angeles (TCU vs. Georgia). Erin served as the social media intern for College Football Playoff that season. Jordan was one of six videographers selected from across the country — and the only female on the team. She was also the only female videographer chosen to film for Adidas Global at the NBA’s pre-draft camp held in Italy.

Jordan Prokell is shown on the job.

During her junior year at UT, Jordan was accepted into Matthew McConaughey’s “Script to Screen” class — a highly competitive advanced producing course with strict prerequisites. At the end of the semester, she was chosen to film him for a commercial project. When we asked what he was like in person, she said, “He’s such a dad.”

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 Prokell shares the Sports Documentary nomination with coordinating producer Nicholas Hetherington and assistant director of creative video Daren Cowels. The team’s work stands alongside nominees from Dallas Cowboys Media and the Houston Texans. Additional Lone Star Emmy nominees include local broadcasting figures such as WFAA’s Sean Hamilton and Marc Istook and NBC5’s Newy Scruggs.

 “Rivalry Restored” revisits more than a century of gridiron tradition between the two powerhouse programs, reigniting a historic rivalry as the Longhorns joined the SEC in 2024. The film blends archival footage with modern storytelling and interviews to bring new energy to a legendary rivalry.

 “I’m so honored to be part of the team nominated for this Emmy,” Prokell said. “It was definitely a grind — we had to pull everything together fast. We interviewed more than a dozen people and worked hard to capture the emotion, history, and energy of this iconic rivalry, then turn it all into a story in just about two weeks.”

 Prokell’s filmmaking portfolio includes several other notable projects:

• “Here Comes Texas: A Title IX Story,” commemorating the 50th anniversary of Title IX and the Texas Rowing team’s first national championship.
• “Eddie Reese — Unparalleled Success,” spotlighting the legendary swimming coach’s record-breaking career.
• A tribute video honoring Aledo football star JoJo Earle

While at the University of Texas, Prokell served as Creative Intern with Texas Athletics for all four years and earned a degree in Radio-Television-Film in May 2025. Her experience includes filming game days, media days, athlete profiles, highlight reels, and player features — including coverage of quarterback Quinn Ewers.

 Additional credits include content creation and production work for Adidas, College Football Playoff, Red Productions, National Geographic, Texas Division of Emergency Management, and a music video collaboration featuring Texas baseball and country music star Parker McCollum.

 Outside of sports media, Prokell is a wedding videographer and works as an Associate Video Specialist at FloSports in Austin. In her free time, she enjoys traveling and producing destination documentaries. Her work can be found on the following social media platforms:

YouTube: @JackxJo

TikTok: @jackxjo

Instagram: @jackxjordan.